Increasing Transactional Value To Increase Revenue


Many business owners want to be more effective, efficient, and increase their revenues at the same time. Increasing transactional value is one strategy that companies employ to do this. But what does increasing transactional value mean? Simply put, it means increasing the buying frequency or getting people to buy more often at the time of sale, not after. On today’s podcast, Doug C. Brown will tell you exactly how you can do that, going through the merits of upselling, cross-selling, and down-selling.

Listen to the podcast here:


Doug C. Brown is the CEO of Business Success Factors and creator of Sales Revenue Growth University, where he teaches the best sales revenue growth strategies for companies who are serious about their sales growth. These are the same strategies and methodologies that he used to increase a company’s close rate by 862% and their revenue growth by 116% - all within four months.

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